Classic Tasting
Five wines across our range, poured beside the barrels, with estate olive oil, pecorino and warm focaccia. The gentle introduction to the hill.
€35 / person
Book this tasting
📍 Val d'Orcia · San Quirico d'Orcia · Tuscany
Tenuta Vararo
Four generations, one hillside, every bottle.
✦ Family estate since 1947
✦ Cellar-door tastings by the glass
✦ Direct EU shipping, year-round
The Estate
A few hectares of clay-limestone, worked by one family since 1947.
My great-grandfather Sandro planted the first Sangiovese on the Vararo hill the year the war ended. Four generations later we still farm the same nineteen hectares — clay-limestone slopes, a stone cellar dug into the hillside, and a south-facing amphitheatre of vines that catches the last Val d'Orcia sun.
We are small on purpose. We pick by hand, age in the cool of the old cantina, and bottle only what the year gives us. When you visit, you are not on a tour route — you are in our kitchen and our cellar, and the person pouring is usually named Vararo. That is the whole idea: terroir you can taste, hospitality you can feel, and a glass poured by the family that grew it.
4Generations
19 haEstate vines
1947First harvest
~22kBottles a year
Cellar-Door Experiences
Three ways to spend an afternoon at Vararo
Every tasting is led by a member of the family in the old stone cantina or out among the vines. Reserve online in under a minute — small deposit to confirm, instant email back, no waiting on a reply.
Sangiovese Vertical
Six vintages of our single-hill Sangiovese, oldest to youngest, with the winemaker. Taste the same vines across drought years and great ones — patience in a glass.
€65 / person
Book this tastingLong Lunch Among the Vines
A three-hour seated lunch at the long table under the pergola: four courses from the family kitchen, paired pour-by-pour, finishing with vin santo and cantucci.
€120 / person
Book this lunch
Reserve Online
Book your tasting — real availability, instant confirmation
Pick a date and time, tell us your party size, and pay a small refundable deposit to lock it in. Your confirmation lands in your inbox right away — no "email us to enquire" dead-end.
Month
Numbers show tasting slots left that day. Sundays, harvest week and the winter Mon–Wed closure are unavailable.
Our Wines
Buy direct from the cellar — by the bottle or build a case
Every bottle here is grown, made and shipped by us. Live stock, honest tasting notes, and a build-your-own mixed 6 or 12 with a per-bottle saving. No PDF price list, no phone calls — just add to cart.
Vararo Rosato di Sangiovese
Toscana IGT · 2024
Wild strawberry, blood orange and a saline snap of the clay-limestone. Crisp, dry and made for a warm terrace.
In stock — ships in 2 days
€16
Sangiovese d'Annata
Toscana IGT · 2022
Our everyday red: sour cherry, dried thyme and dusty tannins. Aged a year in old oak — bright, food-loving, unfussy.
In stock — ships in 2 days
€22
Vararo · Single-Hill Sangiovese
Toscana IGT · 2020
The flagship. Black cherry, leather, violet and crushed stone, with fine grained tannin from two years in botte. Built to keep a decade.
Only 23 bottles left this vintage
€34
Vararo Riserva
Toscana IGT · 2018
Only made in the best years. Dried fig, tobacco, balsamic herb and sweet earth — long, layered and serious. Decant it, then forget the clock.
Allocation only — 9 bottles released
€48
Vararo Vin Santo
Toscana IGT · 2016 · 375 ml
Grapes dried on cane racts through winter, then years in tiny caratelli. Apricot, walnut, honey and orange peel. Pour it over cantucci.
In stock — ships in 2 days
€29
Estate Extra-Virgin Olive Oil
Frantoio & Leccino · 2024 · 500 ml
From the old olives between the vine rows. Grassy, peppery and just-pressed green — a finishing oil from the same soil as the wine.
In stock — ships in 2 days
€19
Build your own mixed case
Pick a case size and we apply the per-bottle saving automatically at checkout — mix any reds, rosato, vin santo and oil you like.
*Free standard freight on a full 12 to Italy, France, Germany, Austria, Belgium and the Netherlands. Other EU destinations: estimate below before you pay.
No Surprises
See your EU shipping before you check out
Surprise freight at the last step is the number one reason wine carts get abandoned. So we put it up front: choose your country and case size and we show the carrier cost, duty/VAT handling and a delivery estimate — before you spend a cent.
- ✓ Temperature-aware packaging in winter and summer
- ✓ EU duty & VAT settled at source — no courier surcharge on delivery
- ✓ Breakage replaced free, no questions
Standard freight€18.00
EU duty & VAT handlingIncluded at source
Estimated delivery2–4 working days
Freight total€18.00
Estimate only; final freight is shown again on the cart before payment. Spirits and vin santo follow the same EU duty handling.
Wine Club · Yearly Allocation
Join the harvest list — first pour, best price
Members get our wines before anyone else, at member pricing, with two shipments a year and a standing welcome at the cellar door. Cancel any time before a release ships.
Podere
€95 / shipment · 2× a year
6 bottles per release
- 6 estate bottles, our pick of the season
- 10% member pricing on extra orders
- Free EU freight on every club box
- The handwritten harvest letter
Most loved
Vendemmia
€175 / shipment · 2× a year
12 bottles per release
- 12 bottles incl. early Riserva access
- 15% member pricing all year
- Free EU freight + winter-safe packing
- Two complimentary Classic Tastings a year
- First call on library & magnum releases
Riserva Circle
€420 / year · invitation
Hand-allocated, limited to 60 members
- Guaranteed Riserva & magnum allocation
- 20% member pricing all year
- A private Sangiovese Vertical for two
- Harvest-day invitation each September
- Your name in the cellar ledger
Visit Us
Find the cypress-lined drive above San Quirico
We are 4 km south of San Quirico d'Orcia. Leave the SR2 Cassia at the Vararo sign, follow the white gravel road and the double row of cypress up the hill — the cellar is at the top. All visits are by reservation so the family can pour for you properly.
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Address
Podere Vararo 7, Località Vararo
53027 San Quirico d'Orcia (SI)
Toscana, Italia -
Hours & season
Apr–Oct (high season): Mon–Sat 10:00–18:00. Tastings at 11:00, 15:00 & 17:00; Long Lunch Fri–Sat 12:30.
Nov–Mar (winter): Thu–Sat 11:00–16:00, by appointment only.
Closed Sundays, 24 Dec–6 Jan, and during the September harvest (booking reopens mid-October). Shop & EU shipping open online all year. -
Getting here
Free parking at the cellar. 1 hr 40 from Florence, 35 min from Montalcino, 15 min from Pienza. The gravel drive is gentle — any car manages it. Look for the terracotta gatepost and the two rows of cypress.
Voices & Press
What guests and writers say
Booked online, poured by the family, remembered long after the bottle was finished.
"The vertical with the winemaker was the best two hours of our Tuscany trip. We booked from the car the night before and walked into a glass already poured."
"Ordered a mixed 12 to Brussels — the shipping cost was clear before I paid and it arrived in three days, perfectly packed. This is how a small estate should sell online."
"No pretension, just a family, a hill and very good Sangiovese. The Long Lunch under the pergola is worth planning a whole day around."
🍇 Slow Wine Guide · Snail award, 2025
📖 Gambero Rosso · "One to watch in the Orcia"
✈ Condé Nast Traveller · 12 cellar doors worth the drive
⭐ 4.9 / 5 · 318 verified guest reviews